Audit your company’s digital marketing efforts
Is your digital marketing
underperforming?
At FDC, we offer a thorough, “done-for-you” digital marketing audit that uncovers untapped potential and identifies critical areas for improvement.
We highlight gaps in your current approach and recommend data-driven improvements for measurable results.
Audit, analyse, and optimise your digital ecosystem
Our audit services include:
Our comprehensive audit services include:
A comprehensive “done-for-you” audit: In-depth analysis of your digital ecosystem, identifying opportunities to drive meaningful results.
Our experienced team conducts thorough evaluations to optimise your strategies, processes, and performance across your entire digital marketing ecosystem.
Audits
1 Website audit
An in depth look into your current website. The audit analyses the following metrics:
- User interface
- User experience
- Site content
- Mobile optimisation
- SEO review
- Customer experience
- Google analytics review
- Google my business
2 Multi-channel
An in depth look into your online digital presence. The audit analyses the following metrics:
- Website audit
- Brand identity
- Communication and key messaging
- Channel consistency
- Organic media
- Paid media
- Customer experience
- Google analytics
3 Consultation
Our team comprises highly experienced individuals adapt at tackling a wide spectrum of marketing challenges, spanning from strategic planning to execution
If you’re facing a problem and not sure where to begin, our team is ready to help solve it or guide you to the right solution.
First consultation is free.
Frequently asked questions
What is a comprehensive digital audit?
A comprehensive digital audit is a thorough evaluation of your entire online presence, including your website, social media, content, and overall digital marketing strategies. It identifies areas for improvement and provides actionable recommendations to optimise performance across all digital channels.
How can a comprehensive digital audit benefit my business?
A comprehensive digital audit offers several benefits:
- Uncovers strengths and weaknesses in your current strategies
- Helps refine and enhance your digital marketing efforts
- Improves overall online performance
- Increases engagement with your target audience
- Enhances return on investment (ROI) for digital initiatives
- Provides a roadmap for future digital growth
What areas does a comprehensive digital audit cover?
A comprehensive digital audit typically covers:
- Active digital marketing campaigns
- Brand identity and consistency
- Organic social media activity
- Website engagement and performance
- Overall online presence and reputation
- Website content and SEO
- User experience (UX) and user interface (UI)
- Digital advertising effectiveness
- Email marketing strategies
- Mobile Optimisation
How long does a comprehensive digital audit take?
The duration of a comprehensive digital audit can vary depending on the complexity of your digital presence. Typically, it takes 2-4 weeks to complete a thorough analysis and prepare a detailed report.
How often should I conduct a comprehensive digital audit?
It’s recommended that a comprehensive digital audit be conducted annually or bi-annually. However, more frequent audits may be beneficial if you’re undergoing significant changes in your digital strategy or experiencing rapid growth.
How is a comprehensive digital audit different from a regular website audit?
A comprehensive digital audit is more extensive than a regular website audit. While a website audit focuses primarily on your website’s performance, SEO, and user experience, a comprehensive digital audit evaluates your entire online presence, including social media, digital marketing campaigns, brand consistency, and competitive positioning.
Can a comprehensive digital audit help improve my SEO rankings?
Yes, a comprehensive digital audit can significantly help improve your SEO rankings. By analysing your website’s content, structure, and technical aspects, the audit will provide recommendations to enhance your search engine visibility and organic traffic.
How do you ensure the recommendations from the audit are tailored to my business?
Our comprehensive digital audit process includes an initial consultation to understand your business goals, target audience, and industry-specific challenges. This information is then incorporated into our analysis to ensure all recommendations are tailored to your unique business needs and objectives.